Martin Schoeller signs Pernod Ricard’s 8th Carte Blanche: Inspiring Action

For this new collaboration, Inspiring Action, Martin Schoeller is exposing eighteen Pernod Ricard Group employees from all backgrounds, all professions. With no reference to their respective environments, no artifice, no retouching, this campaign puts a face – or rather faces – on the 18,500 « Créateurs de Convivialité ».